GOOGLE ADS · META ADS · GA4

Performance Marketing Course in Hyderabad

Learn Google Ads, Meta Ads, YouTube Ads, conversion tracking with GA4, GTM and Meta Pixel, CRO and AI tools in a 3-month program: 1.5 months of training plus a 1.5-month live-campaign internship. Classroom, online and hybrid batches, easy EMI and a free demo class.

★ 4+ Google rating from 100+ reviews · 9,000+ students trained · 523+ batches completed · Teaching since 2021

Next batch: Monday, 2 November 2026

Trainers: Mr. D.V. Ravi Varma, Lead Trainer (15+ years) and Mrs. Ambica Kiran, Co-Trainer (8+ years) · Updated September 2026

TrainerMr. D.V. Ravi Varma · 15+ years

Duration3 months

FeesFrom ₹10,000 · EMI

ModesClassroom + online

Performance Marketing Course in Hyderabad

Brolly Academy's Performance Marketing Course in Hyderabad is a 3-month, hands-on program in Google Ads, Meta Ads, YouTube Ads, lead generation, e-commerce advertising, conversion tracking and CRO, taught by Mr. D.V. Ravi Varma (15+ years in digital and performance marketing) and Mrs. Ambica Kiran (8+ years). Plans start at ₹10,000, classes run in the classroom or live online, and every student gets a course completion certificate and placement assistance.

The course is built for students, freshers, digital marketers, sales professionals, business owners and freelancers. You learn the platforms for 1.5 months, then spend 1.5 months on a live-campaign internship running Google Search, Meta e-commerce, YouTube and Performance Max campaigns, and finish with a results-backed portfolio, a polished resume and mock interviews for paid-media roles with agencies and brands in Hyderabad.

Why choose Brolly Academy for performance marketing training?

Training and support✓ Curriculum built for paid-media careers
✓ Lead trainer with 15+ years in performance marketing
✓ 6 live campaigns in the internship phase
✓ Performance Max, Advantage+ and AI bidding
✓ Full-funnel tracking on real campaign data
✓ One-to-one placement mentorship
✓ Resume, LinkedIn and mock interviews
✓ Placement assistance for paid-media roles

Flexibility and value✓ Classroom, online and hybrid batches
✓ Weekday and weekend schedules
✓ Free demo class before you enrol
✓ Affordable plans with easy EMI
✓ No coding or marketing background needed
✓ WhatsApp and Telegram student community
✓ Brolly Academy course completion certificate
✓ 4+ Google rating from 100+ reviews

Performance Marketing Course Syllabus (12 Modules)

Our performance marketing course in Hyderabad follows a 12-module syllabus that takes you from core metrics and funnels through Google Ads, Meta Ads and YouTube Ads to lead generation, e-commerce, tracking, CRO, AI tools and scaling, finishing with career and freelance readiness.

Module 1: Foundations of Performance Marketing

What performance marketing is and how it differs from digital marketing, the 2026 paid-media ecosystem, and core metrics: CPC, CPM, CPA, CPL, CTR, ROAS and ROI.

Module 2: Funnels & ROI Frameworks

TOFU, MOFU and BOFU funnel architecture, calculating customer acquisition cost (CAC) and lifetime value (LTV), choosing attribution models and setting industry-specific ROAS targets.

Module 3: Google Ads

Account structure and campaign types, search match types and bidding strategies, display targeting, Quality Score and Ad Rank, and an introduction to Performance Max and Smart Bidding.

Module 4: Meta Ads

Ads Manager setup and campaign objectives, funnel-stage strategy for Facebook and Instagram, custom and lookalike audiences, Advantage+ campaigns, and Reels, Story and Stream ad formats.

Module 5: YouTube & Video Ads

TrueView, in-stream and bumper ad formats, video creative best practices, YouTube audience targeting, Shorts ads and cross-channel video strategy.

Module 6: Lead Generation

Lead-magnet design, Meta Lead Forms vs landing-page funnels, Google lead form extensions, WhatsApp follow-up automation and lead-to-sale measurement.

Module 7: E-commerce & D2C Advertising

Google Shopping and Performance Max for e-commerce, Meta Catalog and Advantage+ Shopping, product-feed optimisation, retargeting and scaling profitable campaigns.

Module 8: Tracking & Attribution

Google Tag Manager events and triggers, GA4 conversion setup, Meta Pixel and Conversions API (CAPI), cross-device tracking and attribution-model selection.

Module 9: Conversion Rate Optimisation (CRO)

Landing-page anatomy, A/B testing and sample sizes, heatmaps and session replays, and reducing form friction on WordPress and Unbounce.

Module 10: AI in Performance Marketing

ChatGPT for ad copy at scale, Canva AI for ad creatives, Smart Bidding (tCPA and tROAS) and Meta Advantage+, and AI-driven audience and creative testing.

Module 11: Optimisation & Scaling

Reading campaign performance data, budget pacing and dayparting, scaling winners vertically and horizontally, and building automated rules and alerts.

Module 12: Career & Freelance Readiness

Building a ROAS-backed portfolio, resume and LinkedIn positioning for paid-media roles, mock interviews on bid strategy and attribution, and freelance retainer pricing and proposal templates.

Get the full performance marketing syllabus and fee details on WhatsApp

Send us a message and we will share the complete module list, fee plans, EMI options and the next batch dates. New batches start regularly, and a free demo class is available.

Performance Marketing Training Roadmap – Beginner to Advanced in 3 Months

Our Performance Marketing course is split into 4 practical stages over 3 months: 1.5 months of platform training followed by a 1.5-month live-campaign internship, in the classroom or live online.

Roadmap of Performance Marketing Course in Hyderabad at Brolly Academy, covering Google Ads, Meta Ads, YouTube Ads, live campaigns, and placement preparation.

Month 1Foundations, Google Ads & Meta AdsCore metrics like CPC, CPA, CTR and ROAS, then account structure, bidding and audience targeting inside real ad accounts.

Month 1.5YouTube, lead gen, e-commerce & trackingVideo ads, lead-generation funnels, Google Shopping and Advantage+ Shopping, and tracking with GTM, GA4, Meta Pixel and CAPI.

Months 2–3Live-campaign internshipRun Google Search lead-gen, Meta e-commerce, YouTube awareness and Performance Max campaigns, with a Looker Studio reporting dashboard.

Month 3Placement preparationResume building, LinkedIn optimisation and mock interviews based on the live campaigns you managed.

What is Performance Marketing and Why Is It Important?

Performance marketing is a form of digital advertising where you pay for measurable actions such as clicks, leads, sales or app installs, not just views. It runs on paid platforms like Google Ads, Meta Ads and YouTube Ads, and every campaign is tracked with tools like GA4, so marketers can see which rupee brought in which result and scale what works.

Results-drivenYou pay for specific actions, not just impressions.

Tracks every rupeeEach campaign is tied to a click, lead, sale or install.

Runs on paid platformsGoogle Ads, Meta Ads and YouTube Ads, managed in real time.

Uses dataCPC, CPA and ROAS guide how campaigns improve over time.

Focuses on conversionsThe goal is a specific action, not only brand visibility.

Creativity plus analyticsCreatives matter, but performance data guides decisions.

Scales with budget controlScale spend up or down quickly based on results.

A growth engineA direct, measurable path from ad spend to revenue.

Used in every industryE-commerce, real estate, EdTech, healthcare, finance, travel, SaaS and local businesses.

Benefits of the Performance Marketing Course in Hyderabad

Choose classroom or live online training at Brolly Academy and get the same trainers, live campaigns and placement support in either mode.

01Learn from working practitionersStep-by-step teaching with real campaign examples from paid-media professionals.

02Master ad platformsHands-on with Google Ads, Meta Ads, YouTube Ads and Google Analytics.

03Work on real campaignsManage 6 live campaigns during the internship, not mock dashboards.

04Get job supportResume preparation, mock interviews and company referrals.

05Strong metrics foundationUnderstand CPC, CPA, CTR and ROAS and how each affects decisions.

06Understand platform algorithmsHow Smart Bidding and Advantage+ work behind the scenes.

07Learn conversion trackingGA4, Google Tag Manager and Meta Pixel with Conversions API.

08Handle real budgetsPlan, pace and scale ad spend with A/B testing, without wasting budget.

09Learn your wayClassroom, online or hybrid, weekday or weekend batches, with easy EMI.

Thinking of a Performance Marketing Course in Hyderabad?

Here is how hands-on training at Brolly Academy compares with a traditional class.

Traditional training✗ You sit and listen, with little interaction
✗ Outdated slides and theory-heavy notes
✗ Trainers with surface-level marketing knowledge
✗ Occasional practice without real ad budgets
✗ Support disappears when the course ends
✗ Small exercises with no business impact
✗ Little or no placement help
✗ Same generic teaching for everyone

Meet Your Performance Marketing Trainers

INSTRUCTOR

Mr. D.V. Ravi Varma

Lead Trainer & Founder · 15+ years in digital and performance marketing

Mr. D.V. Ravi Varma is Brolly Academy's founder and lead trainer, with 15+ years in digital and performance marketing. His expertise covers Google Ads, Meta Ads, SEO, GEO and AI marketing, and he teaches with Google Search lead-generation, Meta e-commerce, YouTube and Performance Max campaigns instead of theory-heavy slides. He is joined by co-trainer and placement mentor Mrs. Ambica Kiran (8+ years in digital marketing), who covers Google Ads, social media marketing, AI SEO and ad creatives and guides students through placement.

Skills You’ll Gain from the Performance Marketing Course

Google Ads & Meta AdsPlan, launch and manage live campaigns with real budgets.

YouTube video campaignsTrueView, in-stream and Shorts formats that drive measurable reach.

Conversion trackingGTM, GA4 and Meta Pixel with Conversions API.

Lead-generation funnelsMeta Lead Forms, Google lead form extensions and landing pages.

E-commerce campaignsGoogle Shopping, Performance Max and Advantage+ Shopping.

Audience targetingCustom audiences, lookalike audiences and remarketing.

A/B testing & CROTest creatives, landing pages and audiences to lift conversion rates.

ROI frameworksCalculate CAC and LTV and set realistic ROAS targets by industry.

AI for adsChatGPT and Canva AI for faster ad copy and creative production.

Performance Marketing Capstone Projects

You build real, hands-on campaign projects that show how paid advertising drives business results, whether you join a classroom, online or hybrid batch.

Project 1Google Search lead generationPlan and run a complete Search campaign focused on qualified leads.

Project 2Meta e-commerce ROAS campaignA Meta Ads campaign for an e-commerce brand, focused on scaling return on ad spend.

Project 3YouTube brand awarenessA video campaign using TrueView and in-stream formats to drive measurable reach.

Project 4Google Performance MaxSet up and manage a Performance Max campaign end to end.

Project 5Tracking & reporting dashboardA full GTM, GA4 and Meta Pixel tracking stack with a Looker Studio report.

PracticeLead-gen funnelMeta Lead Forms vs landing pages, with WhatsApp follow-up automation.

PracticeLanding-page A/B testTest page layouts and forms using heatmaps and session replays.

PracticeAI ad creativesAd copy with ChatGPT and creatives with Canva AI, tested against each other.

PracticeScaling & automated rulesBudget pacing, dayparting and automated alerts on campaign data.

Tools you use: Google Ads · Meta Ads Manager · YouTube Studio · Google Analytics 4 · Google Tag Manager · Meta Pixel · Google Merchant Center · Looker Studio · Google Search Console · Unbounce · ChatGPT · Canva AI

Performance Marketing Course Fee & Offerings in Hyderabad

Choose the plan that suits how you learn. Every plan covers foundations to advanced performance marketing, and the Classroom and Online plans include the live-campaign internship.

Video Recording₹10,000Was ₹19,999
Lifetime video access
Foundations to advanced modules (Google Ads, Meta Ads, YouTube Ads, tracking)
Resume and interview support
Placement assistance
WhatsApp group access

Online Course₹15,000Was ₹40,000
Live interactive classes with flexible timings
3-month duration (training + live-campaign internship)
Daily recorded sessions for revision
6 live campaigns with real client ad spend
Doubt-clearing sessions
WhatsApp group access

Easy EMI is available on all plans. Ask about the current batch offer when you book your free demo class.

Placement Program for Performance Marketing Training in Hyderabad

Our placement assistance helps you finish job-ready and get interviews with agencies, brands and companies hiring paid-media talent in Hyderabad and across India.

Resume buildingATS-friendly resumes for performance marketing, paid media and growth roles.

Placement trainingHow to apply, target openings and navigate agency and in-house hiring.

Interview question bankQuestions on Google Ads, Meta Ads and analytics.

Internships under expertsA live-campaign internship that adds real experience to your profile.

Real-time projectsShow work across Google Ads, Meta Ads, YouTube and tracking pipelines.

Aptitude preparationLogical reasoning and problem-solving for company assessments.

Personality developmentCommunication and presentation skills for client reporting.

Mock interviewsCampaign-strategy and HR rounds to build confidence.

Interview schedulingWe connect you with hiring companies and schedule interviews.

What Our Students Say About Performance Marketing Training in Hyderabad

"The Performance Marketing course at Brolly Academy gave me real hands-on experience with Google Ads and Meta Ads. Running actual campaigns with real budgets made everything click. The trainers were patient and always available to clear doubts. I feel confident applying these skills in a real job now."Varun Kumar

"I joined Brolly Academy with zero background in paid ads, and the structured 3-month program made a huge difference. Learning conversion tracking with GA4 and Meta Pixel was especially useful. The live campaign internship gave me a portfolio I could actually show recruiters."Priya Reddy

"Brolly Academy’s Performance Marketing training stood out because of its practical approach. Instead of just theory, we worked on 6 live campaigns with real client spend. The placement support after the course was genuinely helpful, and I landed a role within weeks of completing the program."Mohammed Faizan

"The trainers at Brolly Academy explain complex concepts like ROAS, attribution and Performance Max in a very simple way. The module on using ChatGPT and Canva AI for ad creatives was one of my favourite parts of the course."Ananya Rao

"What I liked most about the course was the balance between Google Ads and Meta Ads training. The mock interviews and resume support before placement really boosted my confidence. I recommend this course for anyone serious about a career in paid media."Vikram Chowdary

"Joining the Performance Marketing course at Brolly Academy was a turning point in my career. The live internship phase, where we managed real campaigns, taught me a lot. The trainers genuinely care about student outcomes."Divya Sree

Student community

Learning & collaborationWork with fellow students on ad campaigns and share optimisation tips.

Resources and toolsAd templates, campaign checklists, tracking guides and recorded sessions.

NetworkingConnect with trainers, industry mentors and recruiters in Hyderabad.

MentorshipCareer advice and real campaign insights from paid-media specialists.

Career developmentJob postings, internship leads and freelance projects on WhatsApp and Telegram.

Pre-requisites & Eligibility

There are no strict prerequisites. The course is open to students, graduates, working professionals, business owners and freelancers, with or without a marketing background. No coding is required; basic computer skills, comfort with simple maths and percentages, and a genuine interest in running campaigns are enough, because everything is taught from the ground up.

Open to all backgroundsStudents, graduates, working professionals and business owners can join.

Basic computer skillsNo coding needed; comfort with a computer and browsing helps.

Comfort with numbersSimple maths and percentages help you read ROAS and CPA.

Marketing basics optionalPrior digital marketing exposure helps, but essentials are covered.

Communication skillsBasic written and spoken skills help with client reporting.

Curiosity & driveAn eagerness to learn and apply skills on live campaigns matters most.

Who Should Join Performance Marketing Training in Hyderabad?

Freshers & studentsStart a career in digital advertising, paid media or growth marketing.

Digital marketersUpskill from general digital marketing into performance and paid-media roles.

Sales & business developmentUnderstand lead capture and conversion tracking to drive revenue.

Business owners & entrepreneursRun your own Google Ads and Meta Ads instead of relying fully on agencies.

Freelancers & consultantsAdd performance marketing to your digital, content or social media services.

Career switchersMove into paid-media roles from sales, content, business or non-technical fields.

Performance Marketing Career Opportunities in Hyderabad

Performance marketing executivePlan and run paid campaigns across Google, Meta and YouTube.

PPC specialistManage and optimise pay-per-click campaigns for better ROI.

Google Ads specialistSearch, Display, Shopping and Performance Max campaigns.

Meta Ads specialistFacebook and Instagram ads, from targeting to creative testing.

Paid media managerOwn ad budgets, strategy and performance across platforms.

Growth marketing managerBuild and scale data-driven acquisition strategies.

CRO specialistImprove landing pages and funnels to lift conversions.

E-commerce marketing specialistShopping and Advantage+ campaigns that drive online sales.

Lead generation specialistCampaigns focused on generating qualified leads.

Performance marketing salary in Hyderabad – 2026

Performance marketing executive₹2.5–5 LPAFreshers (0–1 year) · a live-campaign portfolio helps you reach the top of this range

Paid media manager₹5–12 LPA2–5 years · Google Ads, Meta Ads and analytics skills

Growth marketing specialist₹5–12 LPA2–5 years · data-driven acquisition across channels

Senior performance marketing manager₹12 LPA+5+ years · higher with agency leadership or in-house brand roles

Marketing analytics consultant₹12 LPA+5+ years · tracking, attribution and reporting setup

Hiring companiesWhere students applyGoogle · Accenture · Cognizant · Deloitte · Wipro · Swiggy · Flipkart · iProspect

Performance Marketing Certification You Will Receive

After completing the course you receive a Brolly Academy Performance Marketing course completion certificate that highlights your hands-on training in Google Ads, Meta Ads, YouTube Ads, conversion tracking, lead generation and campaign optimisation. Classroom and online students receive the same certificate, and together with your live-campaign portfolio it strengthens your resume for paid-media and growth roles.

Platform certifications to aim for: the course prepares you for the Google Ads certification exams and the Meta Blueprint certification exams. These are issued and examined by Google and Meta, not by Brolly Academy, and any exam fees are separate.

Market trends for performance marketing in Hyderabad

Digital ad spend is growingBrands keep moving budgets to measurable, ROI-linked digital advertising.

D2C and quick commerceE-commerce and quick-commerce growth push brands towards performance campaigns.

Hyderabad talent hubSaaS, D2C and IT-led businesses in the city need performance marketers.

Agencies are expandingLarge media agencies keep building performance teams in Indian cities.

AI-driven biddingPerformance Max, Advantage+ and Smart Bidding change how campaigns are run.

Measurement mattersFull-funnel tracking with GA4, GTM and Conversions API is now a core skill.

Performance Marketing Course in Kukatpally, Hyderabad

Our centre is at Metro Pillar No. A689, Dr Atmaram Estates, 3rd Floor, Nizampet X Roads, near JNTU Metro Station, Hyderabad 500072. Students join from Kukatpally, KPHB Colony, JNTU, Nizampet, Miyapur, Hitech City, Madhapur and Ameerpet (a short metro ride). Can’t make it to class? Join the same course live online.

Other relevant courses

Digital MarketingSEO, social media, content and paid ads in one program.

Google AnalyticsGA4 setup, conversion tracking and reporting.

ChatGPTUse ChatGPT for copy, research and everyday marketing work.

Generative AIBuild with large language models and AI tools.

Prompt EngineeringWrite prompts that get reliable results from AI models.

Data SciencePython, statistics and machine learning for data-driven decisions.

Performance Marketing Course in Hyderabad – FAQs

1. What is the fee for the Performance Marketing course in Hyderabad?

Brolly Academy offers three plans: Video Recording at ₹10,000 (was ₹19,999), Online Course at ₹15,000 (was ₹40,000) and Classroom Training at ₹20,000 (was ₹55,000). The Online and Classroom plans include the live-campaign internship, and easy EMI is available on all plans. Ask about the current batch offer when you book your free demo class.

2. How long is the Performance Marketing course at Brolly Academy?

The course runs for 3 months: 1.5 months of core training on Google Ads, Meta Ads, YouTube Ads, lead generation, e-commerce, tracking and CRO, followed by a 1.5-month live-campaign internship with placement preparation. Weekday and weekend batches are available in classroom, online and hybrid modes, so working professionals can join too.

3. Which is the best performance marketing institute in Hyderabad?

Brolly Academy is a strong choice for performance marketing training in Hyderabad. You learn from Mr. D.V. Ravi Varma, who has 15+ years in digital and performance marketing, and Mrs. Ambica Kiran, work on 6 live campaigns during the internship, build a results-backed portfolio, and get resume, mock interview and placement support.

4. What topics are covered in the Performance Marketing syllabus?

The 12-module syllabus covers core metrics and funnels, CAC and LTV, Google Ads, Meta Ads, YouTube and video ads, lead generation, e-commerce and D2C advertising, tracking with GTM, GA4, Meta Pixel and Conversions API, conversion rate optimisation, AI tools for ads, optimisation and scaling, and career and freelance readiness.

5. Do I need a marketing background or coding skills to join?

No. There are no strict prerequisites and no coding is required. Basic computer skills and comfort with simple maths and percentages help when you learn metrics like ROAS and CPA. The course starts with foundations and core metrics before moving to advanced topics like Performance Max and AI bidding, so complete beginners can follow it.

6. Can I switch to performance marketing from a non-marketing background?

Yes. Students join from sales, content, business and non-technical backgrounds, and the course is designed to help you move into paid-media roles without prior marketing experience. The live-campaign internship gives you real results to talk about in interviews, which matters more to many employers than a marketing degree.

7. What is the salary of a performance marketer in Hyderabad?

Freshers in performance marketing roles in Hyderabad typically start between ₹2.5 LPA and ₹5 LPA. With 2–5 years of experience, paid media managers and growth specialists earn around ₹5–12 LPA, and senior roles pay ₹12 LPA and above. A live-campaign portfolio helps freshers reach the top of the starting range.

8. Does Brolly Academy provide placement assistance for this course?

Yes. Placement assistance covers ATS-friendly resumes for paid-media roles, placement training, interview questions on Google Ads, Meta Ads and analytics, the live-campaign internship, aptitude preparation, personality development, mock interviews and interview scheduling with hiring companies and agencies. Mrs. Ambica Kiran mentors students through the placement process.

9. Will I get Google Ads and Meta certifications with this course?

You receive a Brolly Academy Performance Marketing course completion certificate. The course also prepares you for the Google Ads certification exams and Meta Blueprint certification exams, which are issued and examined by Google and Meta, not by Brolly Academy. Any exam fees are paid separately to the platforms.

10. Is the Performance Marketing course available online?

Yes. You can choose classroom training at our centre near JNTU Metro Station, live interactive online classes with daily recordings for revision, or a hybrid of both. A self-paced Video Recording plan with lifetime video access is also available. The trainers, syllabus and placement assistance are the same across the live modes.

11. What tools will I learn in the Performance Marketing course?

You work with Google Ads, Meta Ads Manager, YouTube Studio, Google Analytics 4, Google Tag Manager, Meta Pixel with Conversions API, Google Merchant Center, Looker Studio for reporting, Google Search Console, Unbounce for landing pages, and ChatGPT and Canva AI for ad copy and creative production.

12. What is the difference between performance marketing and digital marketing or SEO?

Digital marketing is the wider field, covering SEO, social media, content and ads. Performance marketing focuses on paid campaigns where every rupee is tied to a measurable action like a lead or sale. SEO builds organic visibility over time without ad spend, while performance marketing drives immediate, trackable results from a set budget.

13. Will I work on live campaigns during the course?

Yes. In the live-campaign internship you manage 6 campaigns, including a Google Search lead-generation project, a Meta e-commerce ROAS campaign, a YouTube awareness campaign and a Performance Max campaign, and you build a full tracking and reporting dashboard in Looker Studio. These campaigns become the core of your portfolio.

14. Is performance marketing a good career option in Hyderabad?

Yes. E-commerce, D2C, SaaS, real estate, EdTech, healthcare and finance businesses in Hyderabad all rely on paid campaigns tied to leads and sales. You can work as a performance marketing executive, PPC specialist, Google Ads or Meta Ads specialist, paid media manager or growth marketer, or freelance for multiple clients.

15. Is there a performance marketing course near me in Kukatpally or JNTU?

Yes. Brolly Academy is at Metro Pillar No. A689, Dr Atmaram Estates, 3rd Floor, Nizampet X Roads, near JNTU Metro Station, Hyderabad 500072. Students join from Kukatpally, KPHB Colony, Nizampet, Miyapur, Hitech City, Madhapur and Ameerpet. If travel is difficult, you can join the same course live online.

Got more questions? Talk to our team directly

Contact us and our academic counsellor will get in touch with you shortly. A free demo class is available before you enrol.

Enroll for Course Free Demo Class

Your name, email and mobile number help us respond to your demo enquiry. Read our Privacy Policy for details and privacy requests.